Direct-to-Seller Marketing

Direct-to-Seller Marketing

How to Turn Conversations Into Contracts

👉 This is a FREE event!

Come network with new and experienced real estate investors, including flippers, landlords, wholesalers, realtors, and hard & private money lenders, as we break down how successful investors market directly to sellers and convert leads into real deals.

You can generate all the leads in the world — but if you don’t know how to communicate with sellers effectively, you’re wasting time, money, and opportunity.

This meeting focuses on what happens after the lead comes in.
With 26+ years in professional sales and over two decades of real estate investing experience, Zack Childress will roll up his sleeves and share the exact communication and conversion strategies he uses to create win-win seller relationships and consistently close deals.

In today’s market, direct-to-seller marketing isn’t just about mail, texts, or ads — it’s about knowing how to guide the conversation, uncover motivation, and structure offers that work for both sides.
If you’re not actively learning how to communicate with sellers, you’re missing one of the most valuable skill sets in real estate investing.

What you’ll learn at this training:

• The 3-step negotiation framework
• A 10-step seller conversation process
• How to uncover what the seller really wants (and owes)
• The “intent statement” that keeps conversations on track
• How to stay in control without being pushy
• How to use bracketing to guide negotiations
• How to set strong closing appointments
• How to build an automated follow-up system that gets deals done
• And much more

👉 Invite someone you know who wants to convert more leads into deals.

Networking: 5:30–6:00 PM

Training begins: 6:00 PM

Looking forward to seeing everyone!

Madison County REIA

Questions? Call or text us at 256-908-8806

Power Team Panel

Join us for a special Power Team Panel where Zack will interview key local professionals every investor needs on their team — and you’ll get real answers you can use immediately.

Whether you’re wholesaling, flipping, buying rentals, or just getting started, your power team can make or break your deals. This panel is designed to help you understand who to call, when to call them, and what questions to ask so you can move faster and avoid costly mistakes.

Featured Panel Guests

• Scott Wood — Jacob Title
• Ray Burkhalter — REI Funding Partners
• Debbie Robertson — Associate Broker, Keller Williams
• Michelle Cummings — Horizon Property Management

What to Expect

• Live interview-style discussion led by Zack Childress
• Real-world insights on funding, closings, listings, and property management
• Open Q&A (bring your questions!)
• Networking with local investors before and after the panel

Event Details

Date: Thursday, May 7, 2026
Time: 5:30 PM – 7:30 PM
Location: MCREIA Building, 713 Arcadia Cir NW, Huntsville, AL 35801

If you’ve been wanting to build the right relationships and make smarter moves in your investing journey, this is the meeting to attend.